Yaiza Gardner
Senior Product Designer (UX/UI), Illustrator and Art Director.
Design services:
DIGITAL PRODUCT DESIGN (UX/UI) and INNOVATION FOR APPS, WEBSITES & SAAS SYSTEMS
VIBECODING WITH ANTIGRAVITY & CLAUDE
BUILDING & SCALING DESIGN SYSTEMS
OPTIMISATION FOR NATIVE IOS, ANDROID, & DESKTOP PLATFORMS
STRATEGY TO INCREASE REVENUE & DISCOVERY
ILLUSTRATION SYSTEMS FOR BRANDS & SURFACE
COMPLEX PAYMENT SYSTEMS & CHECKOUT FLOWS
Designing systems for People + Planet + Purpose with tech solutions.
A UX/UI digital product designer with 15+ years’ experience creating user-centred apps and websites, combining strong illustration, visual storytelling, and creative problem-solving skills combined with driving business goals. I apply critical thinking throughout the end-to-end design process, from research, insight synthesis, and ideation through to prototyping and implementation—to deliver intuitive, effective, and scalable solutions.
With the role of AI becoming more and more embedded in the design process, critical thinking and UX is key to ensure products are built for scale, are secure and are responding to the right problems cutting through the noise to deliver the right solutions.
I’m experienced in translating complex requirements into clear interfaces, interaction patterns, and illustrative systems that enhance usability and brand expression. My work spans global organisations including Avios, British Airways, Eurotunnel, and the United Nations. I also founded Pixeldrink, applying UX thinking, illustration, and design strategy to launch circular economy systems for hospitality which is constantly evolving.
More info and visuals at www.pixeldrink.com.
If you have a project in mind, wish to grow an MVP product or have an idea and would like to discuss a proof of concept, contact me at info@yaiza.co.uk
Design, AI, strategy, innovation, facilitation
Need an app website or proof of concept? Or maybe you are looking to improve the design of your digital presence. For Periphony spatial audio player I created the icon, logo and brand assets, for Avios.
I designed and simplified complex multi-product booking and loyalty flows across hotels, car hire, and experiences, integrating multiple third-party APIs (Expedia, Avis, Viator) to ensure seamless, scalable user journeys as well as building a design system to enable a white label booking platform to reskin for multiple airline partners.
Skills & Expertise
- End-to-end Product Design: Discovery, research, ideation, prototyping, MVP delivery
- Design Systems & Scale: Cross-platform, multi-brand consistency
- Complex Ecosystem UX: Multi-product flows, APIs, pricing, loyalty, booking
- Data & Experimentation: A/B testing, analytics-driven decisions, performance metrics
- Cross-functional Collaboration: Product, Engineering, Research, Content teams
- Leadership & Mentorship: Guiding junior designers, strategic influence
- Tools & Platforms: Figma, Sketch, Adobe Creative Suite, Miro, prototyping frameworks, AntiGravity, Claude, Lottie
Illustration and design systems:
Information architecture, UX and how a user moves through a digital space is important, but without a design system in place consistency gets lost the language of imagery plays a key part. The framework of colours, fonts and component structure reinforce brand reassurance when shaping products such as for Avios and British Airways.
Tools:
I have a strong understanding of technical fundamentals in software development and proficiency in associated toolkits such as Figma and Adobe CC as well as using agents in Antigravity, Claude to vibecode alongside Figma Make,Firefly, Chat GPT, Kling AI, Perplexity. Motion and animation tools in After effects and Lottie to add dynamic content.
Drive conversion and business goals
User-centered, ethical design: Balancing monetisation goals with transparency, trust, and delight, avoiding dark patterns that disrupt the user experience.
Creating experiences that users love, trust and return to.
Having worked across fast-paced agencies, agile teams, start-ups, government bodies, and established corporate organisations, I’m skilled at asking the right questions to diagnose problems and uncover meaningful insights, and with the capabilities of AI we can create a proof of concept even faster, and experiment, iterate and build based on user insights.
With AI rapidly reshaping design workflows, and how people discover, manage and book products this is a defining moment for fast experimentation, proof of concept thinking and new loyalty-driven, emotionally engaging journeys with AI integration.
Drawing on this experience, I deliver effective, user-centred solutions and refine them with an attention to detail that elevates both usability and aesthetics.
If you’d like to learn more or discuss a potential project, I’d love to connect
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