Whitstable Oyster Festival
Working with Full Event Production to launch an illustrated Eco cup for the Whitstable Oyster Festival to reduce single-use plastic.
ILLUSTRATION
ART DIRECTION
TOTE BAG DESIGN
After approaching Full Event Production with a concept for a more eco-alternative design solution we worked together to produce an illustrated cup to showcase the events at the Festival.
After producing three sketches of ideas this design was produced and the cup launched. I also made a limited edition set of tote bags for sale during the festivities in local shops and at the market stall.
The creative process starts with a consultation to finalise the brief to be clear what is to be illustrated. Three designs were sketched out in black and white to show a rough style and composition before adding details later on. Once a route is chosen for the final cup design it is refined with colour options for approval before production.
The chosen design mixes the history of the festival with the events happening on the day. The front features the famous landing of the oysters which is a big event that is re-enacted every year.
The Oyster Festival is just one event that sees plastic cups littered amongst oyster shells and bursting out of bins. The hospitality sector is moving towards more sustainable options and I can guide you through the process.
A disposable cup is used for an average of 20 minutes before being discarded, and is one of the greatest pollutants in the world.
SWITCH TO REUSEABLES
